OpenText™ "Managing your Digital Media Assets"
In the expanding world of digital creation, the ability to effectively manage digital media assets is becoming increasingly important to organizations.
Gone are the days of filing digital assets on personal computers. From creation to consumption, companies are increasingly looking for ways to centrally manage their digital media assets, all while maximizing value and minimizing the cost of running a media management system.
According to Michael Scott, Vice President of Engineering for OpenText Media Management (OTMM), one of the most important aspects of effective digital media management is the ability to quickly access the content you need, when and where you need it.
OpenText Media Management
Recently Adam Howatson, OpenText CMO, sat down with Scott to discuss digital media management. For Scott, OpenText Media Management (OTMM) offers “a way to manage (an asset), to be able to find it again, to be able to reuse it, to be able to distribute it in different formats, whether that’s a high-resolution video file for broadcast or whether it’s something that can be streamable over the web to a mobile device”.
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