“Hey Dad, did you have any feedback?” That text from my daughter last week was part of an ongoing discussion around the website that she was designing for a new business venture that she and a partner will be launching in a few months. It was the third iteration of the site, and this was the first version that was fully mobile friendly.
My feedback was that with just a few minor tweaks, this iteration was very close to where they needed to be for the launch. It told a good story and provided the basic information their customers would be looking for.